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Home > About > News and Events > News > Field News > SMU Launches National Center for Arts Research

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SMU Launches National Center for Arts Research

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Feb 13, 2013

Southern Methodist University announced this February that its Meadows School of the Arts and Cox School of Business are leading a collaboration with the Cultural Data Project (CDP) and numerous other partners to create a National Center for Arts Research. The center, the first of its kind in the nation, will analyze the largest database of arts research ever assembled, investigate important issues in arts management and patronage, and make its findings available to arts leaders, funders, policy makers, researchers, and the general public. The vision of the National Center for Arts Research is to act as a catalyst for the transformation and sustainability of the national arts and cultural community.

“In today’s competitive environment, arts and cultural organizations, from museums to orchestras, need to do more than create great works of art. Arts organizations must have a more research-driven understanding of their markets and industry trends in order to more deeply engage existing audiences and reach new ones,” said José Bowen, dean of the Meadows School of the Arts. “As an arts school and research entity, SMU’s Meadows School is uniquely positioned to not only serve as a hub for this critical data, but to apply our expertise to develop new insights that can be shared with arts organizations around the country.”

“The research and analysis at NCAR will result in an in-depth assessment of the industry that allows arts and cultural leaders to make more informed decisions and improve the health of their organizations,” said Dr. Zannie Voss, chair and professor of arts management and arts entrepreneurship in the Meadows and Cox schools. “Findings will serve as a catalyst for discussion within the arts about how to collectively seize opportunities and address critical issues.”

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